Sales Storytelling for Startups

Photo by Priscilla Du Preez on Unsplash.

Selling has Changed:

Chatbots, AI, machine learning — sales, like other industries, is changing rapidly because of technology. Just 25 years ago, a salesperson held all the information and as such — the power. Potential customers usually didn’t know more about something than the salesperson.

Today, thanks to the internet, buyers are empowered and sales teams must…