Sales Storytelling for Startups

Tricia Levasseur
15 min readJan 25, 2019
Photo by Priscilla Du Preez on Unsplash.

Selling has Changed:

Chatbots, AI, machine learning — sales, like other industries, is changing rapidly because of technology. Just 25 years ago, a salesperson held all the information and as such — the power. Potential customers usually didn’t know more about something than the salesperson.

Today, thanks to the internet, buyers are empowered and sales teams must…

Tricia Levasseur

Marketing Executive combining Storytelling & Digitial Technology. Techstars Mentor. Former Bloomberg Journalist. Cambridge MBA.