Podcasts For Hands-On Marketers
Marketing is no longer just about creativity and intuition; it’s about blending those strengths with data-driven insights and AI-powered automation. Staying on top of marketing trends as AI weaves deeper into the fabric of business isn’t just a nice-to-have, it’s a necessity for anyone executing marketing tasks day in and day out. AI is changing how we analyze data, automate campaigns, personalize customer experiences and even write copy.
For those in hands-on marketing roles whether you’re crafting campaigns, managing social media or analyzing performance, staying updated is essential. You’re the ones turning strategies into action, and the more you know about new tools, trends and best practices, the more effective and efficient your work becomes. This is where top marketing podcasts can be an invaluable resource to support you.
Marketing Podcasts That Matter for Doers
Listening to marketing podcasts isn’t just for CMOs and strategists. For those rolling up their sleeves and executing tasks, these audio resources are a goldmine of practical advice, fresh ideas, and real-world examples. Here’s why tuning in is a game-changer:
- Stay Ahead of the Curve: Marketing trends shift rapidly, especially with AI entering the mix. Podcasts help you keep up with the latest tools, techniques, and case studies, so you can apply new ideas to your work right away.
- Learn from the Best: Top podcasters interview industry leaders, share insider tips, and break down complex topics into actionable insights. You’ll hear directly from experts who’ve faced the same challenges you deal with daily.
- Build Confidence and Skills: Whether it’s mastering a new AI tool, improving your copywriting, or optimizing a campaign, podcasts offer bite-sized lessons that build your confidence and competence.
- Spark New Ideas: Sometimes, all it takes is one episode to inspire a fresh approach or solve a nagging problem. Podcasts keep your creative juices flowing and help you see your work from new angles.
What You Can Gain from Top Marketing Podcasts
Marketing podcasts offer more than just trend updates. They provide:
- Industry Insights: Deep dives into how AI and automation are reshaping marketing roles and what it means for your day-to-day.
- Community and Connection: Many podcasts foster communities where listeners share ideas, ask questions, and network building your professional circle and support system.
- Inspiration: Hearing success stories and behind-the-scenes struggles keeps you motivated and reminds you why you love marketing.
Top Podcasters to Follow for ‘Hands-On’ Marketers
Here are a few standout marketing podcasts to add to your playlist:
Steven Bartlett — Diary of a CEO plus Behind the Diary:
Bartlett is a British entrepreneur, investor and host of The Diary of a CEO, one of the world’s most-listened-to podcasts, who rocketed to fame as the founder of Social Chain, a global social media marketing agency he built from scratch in his Manchester bedroom before taking it public at just 27, reaching a valuation of over £300 million. What’s remarkable is that he became a millionaire by age 23, dropped out of university after one lecture, and now invests in everything from health tech to blockchain while inspiring a new generation of creators and entrepreneurs.
For hands-on marketing professionals, The Diary of a CEO and its companion Behind the Diary are goldmines: they cut through the fluff with real, actionable stories from industry leaders, unpacking the latest trends, strategies, and tools — including the impact of AI — so you can apply fresh insights straight to your campaigns and daily tasks.
Scott Galloway — Pivot with Kara Swisher plus The Prof G Pod:
is a marketing powerhouse; professor at NYU Stern School of Business, serial entrepreneur and best-selling author who’s founded or led multiple successful companies like Prophet, RedEnvelope and L2 (acquired for $155 million by Gartner), while serving on boards for brands like The New York Times Company and Eddie Bauer. What’s fascinating is that he’s not just an academic; he’s built real businesses, invested over a billion dollars through his firm Firebrand Partners and has been recognized by the World Economic Forum as a “Global Leader of Tomorrow”.
For hands-on marketers, Galloway’s relevance comes through his no-nonsense, data-driven approach whether it’s teaching digital marketing and brand strategy, or breaking down the latest trends in tech and business on his podcasts Pivot (with Kara Swisher) and The Prof G Pod. These shows are packed with actionable insights, behind-the-scenes analysis and real-world examples from the frontlines of marketing and business, making them essential listening for anyone who wants to stay sharp, informed and ready to adapt as the industry evolves.
Neil Patel — Marketing School with Eric Siu:
Neil Patel is a self-made digital marketing legend who began his first online business at age 16 and quickly built a reputation as one of the world’s leading experts in SEO, content marketing and growth hacking. He’s the co-founder of Crazy Egg and KISSmetrics, which revolutionized how businesses track and optimize their websites, and founder of NP Digital, a global agency helping brands like Amazon, Microsoft, and NBC grow. Recognized by President Obama and the United Nations as a top young entrepreneur, Neil is also a bestselling author and a magnetic public speaker who shares actionable, no-fluff advice for marketers at every level.
For hands-on marketing professionals, Neil’s podcast Marketing School (co-hosted with Eric Siu) is a go-to resource: each bite-sized episode delivers practical tips and real-world strategies — many focused on SEO, paid ads and the latest digital trends, making it easy to pick up new ideas and apply them directly to your daily work, no matter your role or experience.
Cambridge MBA | Marketing & Communications Expert | Patient Advocate
Executive Editor of The Patient Advocate at www.UnlockMyPuzzle.com
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